I’m not sure if it’s because free, ad-supported apps are often crap, or because in-app advertising just doesn’t seem effective, but this is honestly surprising: top 100-ranked free apps can make ...

How can artificial intelligence be used to generate marketing and branding? Is ChatGPT an effective tool for this? One company has used the predictive power of the AI tool to produce an ‘ideal’ set of ...

Apple today shared a video ad that highlights the new Camera Control on the latest iPhone 16 models, offering a quick look at the button in action. While the ad is for the iPhone 16 Pro, the Camera ...

September’s Singapore Advertisers of the Month are iPhone, Chanel, and Decathlon, each showing notable increases in ad awareness (the percentage of consumers who report having seen an advert for the ...