Pushing hyperlocal mobile advertisements is becoming increasingly viable for businesses as tech giants like Google, Facebook and Twitter, as well as startups, enter the space. One such hyperlocal ad ...

A Million Ads might more aptly be called A Billion Ads soon. The dynamic creative company A Million Ads (AMA), which focuses on the audio market, launched a new personalization product Wednesday that ...

Nextdoor has turned into a high-beta, meme‑adjacent trade after Eric Jackson’s endorsement, with improving ad monetization ...

Car manufacturer Jaguar saw a 2.54 percent click-through-rate after running a location-based advertising campaign. During the “Jaguar: What Retailers Can Learn from the Intersection of Hyperlocal ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The ad opens in a grocery store. The text on the screen says: “If life was like politics.” The ...

This story was written by David Kaplan. The CBS (NYSE: CBS) Television Stations group is trying to build on its local strengths by offering a revenue-sharing partnership with local bloggers and social ...

Sponsored links in Google’s mobile search results are no longer “local,” according to the company; they are “hyperlocal.” Tricia Duryee reports that mobile consumers searching for business services ...

An innovative process for manipulating data got engage:BDR, a Los Angeles-based display, video and mobile advertising agency, a pretty good gig targeting online political ads based on offline data.

LONDON--(BUSINESS WIRE)--Deliveroo, a leading online food delivery company in Europe and Asia, and Ad-Lib.io, the next-generation Creative Management Platform (CMP) for leading enterprise brands ...

A new mobile ad platform unveiled today promises to help marketers reach target audiences wherever they are, down to the neighborhood level. San Francisco-based startup Moasis Global provides ...

Blog Log runs daily in Express and attempts to capture a fraction of noteworthy commentary and interesting topics trending on the web. Donald Trump can’t stop tweeting about SNL. @quintabrunson notes ...